Beginning Monday, Jimmy John’s salads are sandwiched into wraps minus the fork—Jimmy John’s Chicken Caesar and Beefy Ranch Wraps are the excellent stability of summer time flavors to freshen up mealtime on the go. As aspect of the more substantial Jimmy John’s evolution, these new limited-time menu additions are the first-at any time wraps offering from the brand and among many LTOs that includes daring new strategies and flavors prepared in the course of the 2021 calendar calendar year.
JJ’s Chicken Caesar Wrap is manufactured with juicy seasoned chicken, crunchy croutons, shaved parmesan tossed with Caesar dressing all wrapped up into just one tasty deal. The wrap is made with: seasoned rooster, parmesan cheese, ranch seasoning, lettuce, tomato, mayo, creamy Caesar dressing and mini croutons wrapped in a Garlic & Herb Wrap. Instructed franchise retail pricing averages $1 more than present JJs Favorites (~$8.50) and may vary by taking part locale.
JJ’s Beefy Ranch Wrap combines hand-sliced roast beef, bacon, cheddar cheese, onion, lettuce, tomato, mayo, cucumber, ranch dressing, and mini croutons in just one delectable wrap. The wrap is designed with: Roast beef, bacon, cheddar cheese, onion, lettuce, tomato, mayo, cucumber, ranch dressing and mini croutons wrapped in a flour wrap. Advised retail pricing averages $1 extra than recent JJs Favorites (~$8.50) and may possibly vary by collaborating location.
JJ’s new Summertime LTO Wraps are the greatest doing concepts ever put via the Jimmy John’s purchaser screening course of action, and the latest instance of the high-top quality economical “salad-turned-sandwich wrap” kinds company appreciate – fantastic for any meal event that consumers of all ages and appetites can take pleasure in.
For context, JJ’s Smokin’ Kickin’ Hen LTO sandwich which debuted in February, noticed remarkable success immediately getting the third most well-liked sandwich on JJ’s menu (guiding the Turkey Tom and Italian Night time Club) throughout its peak. This limited-time sandwich providing was produced and sector tested in early 2021 to rave customer testimonials which in convert spurred this confined-time rollout – the hottest of numerous LTOs slated to be introduced nationwide this calendar year.
“At Jimmy John’s, we’re continuously searching to innovate and evolve our sandwich lineup to provide a greatest-in-course experiences for our guests. We have done just that this summer time with our new constrained-time Summer time Wraps – tasty, mouth-watering new flavors featuring the contemporary veggies and quality elements you’ve arrive to anticipate from Jimmy John’s in an solely new variety,” says Darin Dugan, Main Marketing and advertising Officer at Jimmy John’s. “These salad-filled wraps have been obsessively crafted to be the perfect pairing for the summer time months – ideal down to the croutons inside of the wrap for just the proper quantity of crunchy texture in every bite.”
Marketing campaign HIGHLIGHTS
Jimmy John’s hottest LTOs will be supported by a focused integrated internet marketing campaign throughout retail, social, on the web, and broadcast channels featuring Emmy-successful actor Brad Garrett, reprising his charismatic guide part of “Tony Bolognavich – The King of Chilly Cuts” to start with released for the duration of SBLV in February.
The :30 place is slated to debut on Monday with large nationwide broadcast publicity throughout linear Tv, OLV audio, and social channels.
The new film “Shakedown” made by Anomaly, and introduced to lifestyle by Randy Krallman of Smuggler Movies, is the upcoming chapter of the ongoing sandwich war amongst Tony Bolognavich and Jimmy John’s. In the location, Tony makes the stunning discovery that Jimmy John’s has expanded past delightful sandwiches…and is now featuring restricted-time summer wraps.
The primary movie is accompanied by a host of social movies. The commercials aspect Tony Bolognavich in pitchman manner, as he makes an attempt (improperly) to one-up Jimmy John’s salad-crammed wraps with a couple of “Salad-o-vations” of his have.
“Not sure if you have noticed, but there is a Sandwich War likely down. And Jimmy John’s is never 1 to back down from a struggle. So we believed ‘what could quite possibly annoy our buddy Tony Bolognavich (you can contact him The King of Chilly Cuts) much more than a mouth watering Jimmy John’s sandwich? How ‘bout a delectable salad sandwiched into a wrap?’ He did not get it effectively,” states Josh Fell, CCO of Anomaly.
Information and info introduced in this release has not been corroborated by QSR, Food items News Media, or Journalistic, Inc.